Blue Ox Announces Director of Automotive Sales

PENDER, Neb. — Blue Ox, a trusted name in manufacturing quality recreational towing products, announced the promotion of Chad Cole to Director of Automotive Sales.

Cole's appointment will benefit our developing relationships with automotive parts dealers and focus Blue Ox offerings in the Automotive category. With the recent addition of adjustable ball mounts and many more new products and innovations slated for the future, the company will continue to extend the heritage of quality synonymous with Blue Ox for a new group of towing enthusiasts. Cole will continue in his current role as West Coast Regional Manager until a replacement is named.

"When I look back at the last five years and the progress we have made in the RV Industry, I am confident in equal success for our new automotive division," said Cole.

"Blue Ox is known as the number one supplier in aftermarket towing, especially with RV Dealerships." said Mike Hesse, CEO of Blue Ox. "Chad Cole is the perfect choice to lead the Blue Ox Automotive Sales Division as we continue to diversify our product lines for everything towing."

For more information, please visit blueox.com.

About Blue Ox

Blue Ox's parent company, Automatic Equipment, entered the recreational towing business in the early 1980s with the KarTote trailer for motorhomes. With the acquisition of Blue Ox® in 1991 and Duncan Towing in 1994, the company began to innovate in the recreational towing sector by introducing the industry's first receiver mount tow bar and removable tab towed vehicle baseplates. The company has expanded into revolutionary weight-distributing and 5th wheel hitches, adjustable ball mounts, braking products, and towing accessories.