Brian James Trailers Makes Its Entry in the USA

Brian James Trailers is pleased to announce its entry into the American market. Following more than a year of planning, the first dealer has been appointed and fthe focus is now on creating brand awareness and developing a country-wide network. In August, CEO Lewis James and COO Nick Brown attended the North American Trailer Dealers Association (NATDA) annual exhibition in Nashville, and the retailer package was met with an enthusiastic response. Some modifications to the products have had to be made to meet American regulations, mainly the position and specification of lighting but are fundamentally the same as the ones known and respected around the rest of the world and represent a unique offering in the US market.

‘America is a huge trailer market; bigger than the whole of Europe combined’, says CEO Lewis James. ‘We have done our homework, appointed our first dealer, and received our first dealer stock orders, so we are excited about the opportunity to increase our export sales’. Currently, global exports account for around 65% of trailer sales and led to the company gaining the prestigious King’s Award for Enterprise in 2023 for the second time in the category of “International Trade".