NATDA Congratulates Its 2024 Innovation Showcase Winners
The 2024 NATDA Trailer Show™ took place in Nashville Tennessee last August and with it kicked off its new product award program, Innovation Showcase.
The Innovation Showcase (formerly the New Product Display) was revamped to offer a bigger and better attendee experience with expanded categories. Throughout the show, dealers perused an array of new and exciting offerings throughout the display and show floor, including trailers, truck beds, parts, software, and services.
In addition to being given all in one placa comprehensive overview of “what’s next” in the light to medium-duty trailer industry, show attendees were able to vote on their favorite new products in three specific categories: Trailer Innovation, Dealership Innovation and Manufacturing Innovation.
“We are thrilled to extend our warmest congratulations to the exceptional winners of this year's Innovation Showcase,” states Andria Gibbon, CEM, Executive Director of NATDA. “It was exciting to see the groundbreaking ideas and innovations demonstrate the power of forward-thinking and the ability to shape a brighter future for the industry.”
Announcing the Winners:
The Trailer Innovation Award
The Trailer Innovation Award applies to physical products and components that would be used on a trailer or truck bed to enhance trailer performance.
Winners:
1st - Bullet Proof Hitches – Bulletproof Road Suppressor Ball and Coupler
The BulletProof Road Suppressor Dual Ball is designed to reduce the transfer of vibration and bumps from the trailer to the tow vehicle. This protects the trailer cargo and the suspension on the tow vehicle. This amazing new product works with all BulletProof Hitches and comes with a lifetime warranty. The patented road suppression technology is 100% maintenance free, providing up to a 90% smoother ride and is proven to reduce driver fatigue on long journeys.
2nd - Gen-Y Hitch – SnapLatch Trailer Coupler
The SnapLatch Coupler is designed to be the safest coupler on the market. Its self-latching design ensures a proper connection each time you connect to a trailer. The chamfered coupler allows for an easy and simple connection and resets for an easy hookup each time.
3rd – Valcrum - 10-Way Hi-Amp Plug & Receptacle
The 10-Way Hi-Amp Plug & Receptacle for bumper pull / gooseneck trailers delivers Big Power safely from your towing vehicle to your trailer in one OEM-style connection. Batteries not required. Patent Pending.
The Dealership Innovation Award
A brand-new award, the Dealership Innovation Award highlights the newest programs and services available to trailer dealerships to help elevate dealership performance.
Winners:
1st Place – Whole Hog – Dealership Management System/Dealer Websites/AI Powered Technology
Whole Hog combines dealership management, inventory management, social media management, customer management and everything else into one "everything management software",” and utilizes AI to help manage and sell products in innovative and new ways.
2nd Place – Dealer Spike - Payment Genie/Sheffield Integration with Dealer Spike
The integration of Sheffield Financials’ Prequalification Process with Dealer Spike’s Payment Genie allows customers to begin the purchase process online. Trailer dealers can increase their sales opportunities by providing consumers with a convenient application process.
3rd Place – 700 Credit - Driver’s License Authentication (Quickscan)
QuickScan makes it easy to verify a consumer’s Driver's License, prequalify them for credit approval, and easily capture the lead gen information.
The Manufacturer Innovation Award
Formerly known as the Most Innovative Trailer or Truck Bed Award, the Manufacturer Innovation Award highlights the most innovative trailer or truck bed submission categories which included Cargo / Concession Trailer, Heavy-Duty Trailer, Livestock Trailer, Recreational Trailer, Truck Bed or Service Body, Utility Trailer, and Vehicle Trailer. Category winners were selected by popular votes with the First Place Winner being voted Best Overall by the NATDA Dealer Advisory Council.
1st Place Manufacturer Innovation Award
Winners
1st Place (Best Overall) - Diamond C Trailers– HXD - Extreme Duty 102" Wide Tilt
The HXD Equipment Trailer boasts a 102" wide tilt deck with drive-over fenders and a dual power/gravity tilt system. Designed for easy loading of wide, heavy-duty equipment, it's built to handle tough jobs with ease.
Best Vehicle Trailer– Timpte - 1026 –EZ Load Drop Deck Trailer
The 1026 EZ Load Trailer features our state-of-the-art Powered EZ Load Deck System that allows users to effortlessly raise and lower the deck bed using the wireless remote or the main switch located in the toolbox, eliminating the need for ramps, and streamlining the loading and unloading process. The system now includes a self-locking cylinder that automatically engages to secure the deck in place, ensuring a “one-step” operation for added convenience and safety
Best Heavy Duty Trailers – Sure-Trac (Novae)- Series Roll-Off Dump Trailer
The Roll-Off Dump trailer from Sure-Trac features a Carrier with a universal application, meaning it can load / carry multiple lengths of bins, as well bins from other manufacturers. The universal carrier makes it easy for a contractor to expand their fleet of bins, with one carrier.
Best Cargo Trailer – CellTech - Service Trailer
What makes the Service Trailer unique is the integration of external storage compartment lockers—allowing users to store their equipment in an organized and easily accessible way. This feature not only boosts work efficiency but also drastically enhances safety during transportation.
See the Winning Products on Display at Winners Row at the Trailer Tech Expo powered by NATDA™ in Reno, NV from February 25 – 27, 2025. All award winners will be recognized at the 2025 NATDA Trailer Tech Expo’s awards banquet on the evening of February 26, 2025, during the event.
